Kristen Grimley Kavanagh, MBA
VP of Marketing and Client Relations
800-673-1414, ext. 126
kgrimley@grimleyfc.com
Kristen joined the GFC team in January 2015. She graduated magna cum laude from Saint Joseph’s University in May 2014 with a bachelor’s degree in Healthcare Marketing and a minor in Family Business and Entrepreneurship. She went on to earn her MBA from Saint Joseph’s University in December 2015. A former All-State softball player, Kristen brings the same drive, discipline, and team-first mindset to her work every day.
Kristen is known for her tenacious, curious, and highly collaborative approach, with a passion for learning every facet of GFC and entrepreneurial business. As Vice President of Marketing, she leads the company’s marketing strategy and brand direction, ensuring GFC’s message is clear, consistent, and aligned with business goals. She spearheads new business development campaigns from end to end, identifying market opportunities, shaping value propositions, developing outreach and content strategies, and generating and nurturing qualified leads. Kristen also oversees go-to-market planning for new services and initiatives, monitors performance metrics to optimize campaign results, and drives continuous improvement across channels.
In addition to her strategic responsibilities, Kristen serves as a key client liaison, building strong relationships and ensuring a high-quality experience from initial engagement through long-term partnership. She works cross-functionally with Chad Grimley, COO, to translate client needs into effective solutions and to communicate GFC’s capabilities in a way that is both practical and outcome-focused.
Outside of work, Kristen enjoys spending time with her family and friends.